Idea

Keyrings for sports enthusiasts. Small and affordable replicas of real equipment. 

Numbers

-Started on April Fools' Day 2013.
-Sold more than 40 000 pieces around the world.
-Selling in 34 countries and more than 100 shops.

Why

Because 30 minutes a day of work for Hobkey pays Marin's living expenses and funds his sports and startup adventures.

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